Image from Back to the Future Part II
In the summer of 1985, a film was released that was described as a “rousing time-travel adventure” by Rotten Tomatoes. In the beginning, the director, Robert Zemeckis, of Back to the Future had a moment where he thought the movie would be a flop because Michael J. Fox was unable to promote the film due to Family Ties obligations. Luckily, it was a success and went on to make the trilogy over the next five years along with video games, theme parks, and innovative ideas.
One of those ideas was a shoe brought to us by Nike and the power laces. The Nike MAG launch of 2011 produced 1,500 the fictional high-top sneaker from Back to the Future Part II. The desire to own a piece of history earned $6 million to benefit the Michael J. Fox Foundation for Parkinson’s research.
The catch was that in 2011, the technology hadn’t been perfected yet to equip them with the power lace.
Image credit to Nick DePaula @_NDP from Sole Collector
All that is going to change. When? In the future, naturally. Not too long to wait. The idea first introduced to the world in the fall of 1989 seems closer to becoming reality.
“During an appearance at the Jordan Brand’s Flight Lab space in New Orleans on February 14, 2014, designer Tinker Hatfield was asked about the possibility of seeing power lacing next year, and his answer may surprise you.
“Are we gonna see power laces in 2015? To that, I say YES!” said Hatfield.” – From Sole Collector
I am excited to see such options being explored. Whether or not I could afford such a product, I seriously doubt.
In any case, how incredible that such a revelation amplifies how one idea of a time-traveling movie from nearly 30 years ago can change nearly everything. From our head, to our feet.
Maybe the hoverboard will be next?